Brian Robb has seen the travel industry from several perspectives with a career that includes roles in sales, marketing, operations, and P&L management. He started his travel career in sales and sales management, representing an international airline and hotel group. He went on to run a travel agency with a wholesale company in Oslo, Norway and followed that with roles at Carlson Companies including Global Vice President of Marketing. More recently, at La Macchia Enterprises, he focused on corporate and product strategies. Throughout his career, he has been known for a style that some call “low key and high impact.”
Along with his consulting work at Robb:ASPECT, Robb is the former board chair for The Travel Institute where he combines his passion for lifelong learning and the industry in which he’s spent the past forty years.